I followed this project from the very beginning with a team of 3 other people, and ended up taking part and ownership of every bit of this production, from concepting, to the shootings, to case history editing and animating.
I Had to pull 3 months of all-nighters at the agency for this project. But I don't regret it one bit. It snatched an ADC bronze in 2020, and a SL at the Clios in 2019.Down here, the launch video and the case history.
Football is all of us
This project was intended to promote the Female Football world cup, and to portray the sport as nothing less than the male segment of it.
This campaign was developed by me and my copywriter. My biggest contributions were the concepting of this, as it came from our creative couple, and the management of the cutting and editing that, because of my background with video, was handled by me and Halal Production.
Client
Volkswagen x dfb
AGENCY
ddb berlin
Year
2018
Role
art director
