I HAVE 8+ YEARS OF EXPERIENCE IN THE ADVERTISING INDUSTRY, working for multiple international clients and agencies together with my copy partner brigitta szaszfai.
Experience
Freelance Creative Diretor (art)
2025 - now
Publicis LUXE Paris | Lancôme, Armani
January 2026 - NOW
PITCHING and developing A NEW PLATFORM AND SOCIAL MEDIA CAMPAIGN for A LUXURY BRAND.
campaign concept and development for a charitable cause.
Contagious UK | Old Poulteney
FEBRUARY 2025
Campaign concept and development for Old Pulteney scotch,
film // print // store
Airbnb x Milano Cortina Olympics
August 2025 - DECEMBER 2025
concept, development, productiON and launch of A LOCAL PROGRAMS campaign
For the milano cortina winter olypics, and support for the experiencial campaign "Casa airbnb"
TBWA\ Media Arts Lab | Apple
MAY 2025 - June 2025
concept, strategy and development of features campaigns, awareness campaigns, and holiday campaigns.
Wink! Amsterdam | Corona
Jan 2025 - MAY 2025
Working holistically on the creative and strategic development of a new platform for the client to establish themselves into in the next 10 years.
Digitas NYC | Ralph Lauren Fragrance
DEC 2024
Building the tiktok social media presence of the brand by coming up with suitable formats for content, in a tov that fits both the brand and the platform
SidLee London | Lidl x WEURO 25
Nov 2024
PITCHING A CAMPAIGN for Lidl to promote their sponsorship of the UEFA Women's Champions League 2025
Freelance Senior Art Director
2021 - 2024
oct 2024 - Nov 2024
PITCHING A CAMPAIGN for the launch of the new google pixel, promoting also google's sponsorship of the UEFA Women's Champions League 2025
Uncharted London | Snapchat
SEPT 2024
Pitching a promotional campaign for an event in london, setting it up strategically and coming up with activations and promotions in loco
Soursop Amsterdam | Nike
may 2024 - june 2024
Pre production & production of a multilayered international EVENT activation for the launch of the new Nike Pegasus.
TBWA\NEBOKO Amsterdam | Adidas
may 2024
Pitching a campaign for the launch of Adidas' new female weight lifting line.
TBWA\NEBOKO Amsterdam | Becel
JUNE 2024
Pitching a campaign for the launch of Becel's new product line to rebrand their creative approach and tov
Ogilvy NYC | CocaCola
Mar 2024 - apr 2024
Campaign concept and EU expansion plan of the Coca Cola Foodmarks platform
Edelman London | Vaseline
APR 2024 - may 2024
Campaign to reposition Vaseline main products from the medical space to the beauty one.
Havas Paris | Acer
Jan 2024 - APR 2024
Campaign development, from concept to launch, of their new Acer Swift Go computer line.
TBWA\NEBOKO Amsterdam | Adidas
Dec 2023
Art support for a pitch campaign
Innocean | Kia
SEOUL | nov 2023 - Dec 2023
Brand awareness campaign development FOR A NEW CAR LAUNCH
GUT | Heinz
AMSTERDAM | AUG 2023 - SEPT 2023
Pitching a campaign for the launch of their new pickled ketchup line
Air Up
MUNICH | JUL 2023 - Aug 2023
Development of an awareness campaign to widen clientele and drive purchases
Hey Honey | EMU
AMSTERDAM | MAY 2023
Pitching a campaign to acquire the client - which we did ;)
72&Sunny | Indeed, Skoda, Sixt, +
AMSTERDAM | NOV 2022 - apr 2023
Pitching to win Skoda, Sixt and Lavazza.
Campaign concept and development for Indeed and Zurich.
ICF Next | EU Parliament
BRUXELLES | oct 2022
Pitching a campaign for the eu parliament x rea, advertising european food in the korea.
TBWA\NEBOKO | Adidas
AMSTERDAM | AUg 2022
Platform set up for a brand awareness campaign for menstruation apparel line.
72&Sunny | CocaCola, Bumble
AMSTERDAM | Mar 2022 - AUg 2022
pitching a Campaigns launching Bumble Features.
pitching a Pride campaign for Coca Cola.
TBWA\NEBOKO | Adidas
AMSTERDAM | May 2021 - FEB 2022
pitch-to-launch campaign for the new Ultraboost 22.
Pitch-to-launch campaign for a fermale Adidas Originals apparel line
Freelance Art Director
2020 - 2022
ICF Next | EU Parliament
Bruxelles | May 2021
concept and development of a campaign to promote the Green Deal to gen z
DDB\Voltage | Volkswagen, DFB, +++
BERLIN | MAY 2018 - jan 2020
Campaign pitching and development, shooting management and direction, set staging, social media content creation.
Junior Art Director
2018 - 2020
We Are Social | Netflix, Barilla, Ikea, +++
Campaign pitching, set staging, social media content creation.
June 2024 - present
Merch Designer & Illustrator
2022 - present
Pottery Maker
2023 - present
Set Stager & Interior Design Enthusiast
2018 - PRESENT
Education
Master Degree in Creative Advertising
NABA MILAN | 2016 - 2017
ISIA FIRENZE | 2013 - 2016