I followed this project from the very beginning with a team of 3 other people, and ended up taking part and ownership of every bit of this production, from concepting, to the shootings, to case history editing and animating.​

I Had to pull 3 months of all-nighters at the agency for this project. But I don't regret it one bit. It snatched an ADC bronze in 2020, and a SL at the Clios in 2019.Down here, the launch video and the case history.

Nürnburg - The city

of the uninsured

Nürnburg - The city

of the uninsured

Nürnburg -
The city of the uninsured

This campaign was meant to advertise the services of a private insurance company, giving it a fun and light twist to distance it from the competitors and their old-school communication approach. 

During this project I was supporting a Senior AD that had worked on this concept and chose me as his sidekick. I took part of the shooting and the editing, even the props making. I was in charge of the design of the website, which I crafted myself.

The campaign aired on TV and on the client's website, and in 2019, it won a Bronze at the Effies.
Down here, the TVC, and a walk-through of the website I designed.

Client

Nürnberger Versicherung

AGENCY

ddb berlin

Year

2018

Role

art director