This Adidas campaign it's comprehensive of multiple deliverables: from billboards in Paris and London and in store ads all over the world, to online activations and keyvisuals, from a sick Teaser film to a powerful Launch one and individual cuts for each talent, a big Making Of edit and some great product reals. My copy and I brought it from pitch to launch. It was a hefty amount of work, but an incredibly rewarding one.
THE MESSAGE IS A POWERFUL ONE: ALWAYS BEEN, ALWAYS ORIGINAL.
WOMEN HAVE always been here. THEY don't need your permission or approval to exist and to do great things: we've been at it long before we were granted THE PERMISSION.
This Adidas campaign it's comprehensive of multiple deliverables: from billboards in Paris and London and in store ads all over the world, to online activations and keyvisuals, from a sick Teaser film to a powerful Launch one and individual cuts for each talent, a big Making Of edit and some great product reals. My copy and I brought it from pitch to launch. It was a hefty amount of work, but an incredibly rewarding one.
THE MESSAGE IS A POWERFUL ONE: ALWAYS BEEN, ALWAYS ORIGINAL.
WOMEN HAVE always been here. THEY don't need your permission or approval to exist and to do great things: we've been at it long before we were granted THE PERMISSION.
